As part of a team, you take a software business management perspective to explore strategy and tactics for developing and delivering software products and services options such as Software as a Service (SaaS) or embedded systems. You develop an overview of whole product development for the product vision, including product marketing, support, technical and business partnerships, and sales and distribution mechanisms. Your team engages in strategic planning, assesses opportunity costs, analyzes market opportunities and threats, and characterizes customer needs and competitive risks.