Designing for service As the service sector continues to dominate the US economy, companies will turn to design thinking to address the opportunities and challenges faced by the shift to a knowledge-based service-centered society. In the past, services have rarely been consciously designed, and when they have, they¿ve looked back toward product design for inspiration. In this mini we will look forward toward designing for service in ways that stimulate senses, connect deeply with people¿s lifestyles, emphasize the broader social and cultural context of people¿s actions and provide support through a networked ¿service ecology¿. This course is open to upper level students in Design, HCI, BHA, engineering and graduate business students.